SELECTED WORK

PIXELE — WEBSITE DESIGN & DIGITAL EXPERIENCE

Selected professional

Selected professional

work across design,

work across design,

experience and operations.

experience and operations.

Four projects showing how design, communication and operational thinking can improve the experience around a business.

Four projects showing how design, communication and operational thinking can improve the experience around a business.

Four projects showing how design, communication and operational thinking can improve the experience around a business.

View projects

Contact Joe

Contact Joe

CONNECTED EXPERIENCE MODEL

Four perspectives.
One practical view of the experience.

Customer experience is rarely fixed at the interface alone. The strongest opportunities appear when the visible journey and the operational reality are considered together.

Customer experience is rarely fixed at the interface alone. The strongest opportunities appear when the visible journey and the operational reality are considered together.

01

Customer

Needs, expectations, questions, confidence and the experience across every relevant touchpoint.

03

Business

Commercial priorities, operational constraints, governance and what teams can realistically deliver.

Connected Experience

02

Service

The end-to-end journey, channels, handovers, ownership and backstage processes shaping the outcome.

04

Delivery

Clear content, interfaces, workflows, recommendations and implementation.

Connected Experience

Connected Experience

01

01

Customer

Customer

Needs, expectations, questions, confidence and the experience across every relevant touchpoint.

Needs, expectations, questions, confidence and the experience across every relevant touchpoint.

02

02

Service

Service

The end-to-end journey, channels, handovers, ownership and backstage processes shaping the outcome.

The end-to-end journey, channels, handovers, ownership and backstage processes shaping the outcome.

03

03

Business

Business

Commercial priorities, operational constraints, governance and what teams can realistically deliver.

Commercial priorities, operational constraints, governance and what teams can realistically deliver.

04

04

Delivery

Delivery

Clear content, interfaces, workflows, recommendations and implementation.

Clear content, interfaces, workflows, recommendations and implementation.

SELECTED WORK

Selected work.

Work across organisations, services and systems.

Four organisations showing how operational understanding, customer needs, design decisions and practical delivery connect.

01 / M&G INVESTMENTS

Making complex information and workflows work better.

Information Design, Operations & Automation

Work within a complex, regulated financial services environment connected information clarity with reporting workflows, accuracy, stakeholder requirements and efficient delivery. Existing portfolio evidence supports both communications design and process improvement through automation.

INFORMATION / OPERATIONS / AUTOMATION / DELIVERY

02 / VISION RT

Connecting technology, communication and experience.

Brand, Digital & Connected Experiences

A longstanding relationship supporting a specialist medical technology business across digital, brand, communication and physical environments. The work considered business objectives, different audiences, clarity, usability and consistency across touchpoints.

BRAND / DIGITAL / UI / COMMUNICATION

03 / NURSDOC

Designing around people, services and business needs.

Customer Experience, Digital & Brand

A longstanding client relationship spanning branding, digital and communication work. The portfolio narrative connects business needs with the experiences of healthcare professionals, recruitment candidates and client organisations without implying unverified research or results.

CUSTOMER / DIGITAL / BRAND / COMMUNICATION

04 / CHARITY COMMISSION

Improving how organisations work.

Business Operations & Service Improvement

Earlier Management Services experience focused on internal processes, staff workflows, organisational efficiency and service delivery. It established an operational foundation for Joe’s later work across customer experience, service design and business improvement.

BUSINESS / PROCESS / OPERATIONS / DELIVERY

APPROACH

Joined-up thinking across business, customer, experience and delivery.

I consider what customers need, how services work, what the business needs to achieve and how solutions can be designed and delivered.

01 / 05

Understand

Learn about the organisation, customers, services, evidence, goals and constraints.

02 / 05

Investigate

Review journeys, touchpoints, content, processes, systems and stakeholder perspectives.

Showing step 1 of 5: Understand

01 / 05

Understand

Learn about the organisation, customers, services, evidence, goals and constraints.

02 / 05

Investigate

Review journeys, touchpoints, content, processes, systems and stakeholder perspectives.

03 / 05

Define

Frame the problems, opportunities, service principles and priorities.

04 / 05

Design

Develop clearer journeys, content, interfaces, workflows and service concepts.

05 / 05

Implement and improve

Support delivery, test assumptions, measure where possible and refine the experience.

←

01 / 05

→

01 / 05

Understand

Learn about the organisation, customers, services, evidence, goals and constraints.

02 / 05

Investigate

Review journeys, touchpoints, content, processes, systems and stakeholder perspectives.

03 / 05

Define

Frame the problems, opportunities, service principles and priorities.

04 / 05

Design

Develop clearer journeys, content, interfaces, workflows and service concepts.

05 / 05

Implement and improve

Support delivery, test assumptions, measure where possible and refine the experience.

←

01 / 05

→

CONTACT

Let’s improve the experience – and the service behind it.

joe@pixele.co.uk

Joe Vasudevan · London, UK

07808 171 856

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